Lifecycle Marketing

Convert Subscribers and Increase Lifetime Value with Email

Scale retention and revenue using automated drip sequences and high-converting newsletters.

Why Most Email Newsletters Go Unopened

Generic blasts to unsegmented lists lead to high unsubscribe rates and landing in the spam folder.

Real email marketing relies on transactional flows (welcome, abandoned cart), clean deliverability setup, and helpful newsletters.

My Approach

1

Deliverability Audit

Configuring SPF, DKIM, DMARC, and cleaning bad emails to ensure you hit the inbox.

2

Segmentation & Tagging

Grouping contacts by behavior, purchase history, or signup source.

3

Automated Flow Setup

Deploying evergreen sequences (Welcome, Lead Magnet delivery, Post-Purchase).

4

Campaign Scheduling & Testing

Writing and sending structured weekly/bi-weekly campaigns with A/B subject line testing.

What's Included

  • Email service provider setup (Klaviyo, Mailchimp, ActiveCampaign)
  • Technical DNS deliverability configurations
  • Core automation flows (Welcome, Nurture, Abandoned Cart)
  • Newsletter copywriting & template design
  • List hygiene & spam rate monitoring
  • A/B split testing for open and click-through rates

Results You Can Expect

  • Higher open rates and click-through metrics
  • Consistent, automated source of recurring revenue
  • Improved list health and zero spam classification
Proven Track Record

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Frequently Asked Questions

Which Email platforms do you support?+
I work with Klaviyo, Mailchimp, ActiveCampaign, HubSpot, and Beehiiv.
How do you avoid the promo tab?+
By writing conversational text-focused emails, limiting heavy image blocks, and maintaining excellent sender reputation.
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